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All that fits



All That Fits. Gribbin Strategic's blog keeping you up to date on new trends in the industry and advice on how to navigate the fashion and apparel industry.


President of Alvanon Transitions to Senior Advisor Role


Ed Gribbin is set to launch strategic advisory firm while retaining role with Alvanon


After twelve years with Alvanon - seven as president, apparel veteran Ed Gribbin will transition to a new role as Senior Advisor to the leadership team. He will remain president until March 31st when he will (officially) launch Gribbin Strategic, his new boutique consultancy firm.

Gribbin will remain a part of Alvanon in a new role as Senior Advisor to the leadership team. 

“Alvanon has undergone an incredible transformation since 2006 and Ed has been instrumental to the company’s success in that period,” said Alvanon chief executive Janice Wang. “Ed proved pivotal in transforming Alvanon from the industry’s leading provider of technical fit forms to a global innovations company shaping the future of fit. We’re excited to have him stay on as Senior Advisor and wish him continued success in his next venture.” 

“The last 12 years working with the Wang family, our team of recognized industry experts and our wonderful clients have been the most fulfilling in my career,” said Gribbin. “I feel like I have another chapter to write, though, so I am starting Gribbin Strategic to address the needs of any company struggling to grow, compete, or even survive in this rapidly changing world.”  

Ed will continue to serve on numerous industry boards on behalf of Alvanon, including the American Apparel & Footwear Association (AAFA); the International Apparel Federation (IAF); SPESA (Sewn Products Equipment Suppliers of the Americas); AAPN (Americas Apparel Producers Network); the University of Delaware’s Fashion Studies Advisory Council; and The Robin Report.


About Alvanon

Alvanon was founded in 2001 when it developed a unique and innovative data-driven approach to solving the challenges of sizing and fit inherent in the apparel industry. Since that time, it has evolved into a global company using the latest innovations and technologies to shape the future of fit. Advising the world's leading apparel organizations on how to align their internal teams, processes and supply chains; more intimately engage their existing and target customers; and innovate to optimize profitability and achieve their growth objectives. It has amassed a wealth of expertise across every key industry discipline including consumer analytics, concept and technical design, product development, manufacturing, quality, sourcing, planning, merchandising, distribution, marketing, e-commerce and professional development. Alvanon has attracted and nurtured top-tier data analyst, 3D modelers and apparel experts. The Group now operates in 89 countries and has evolved into an innovations company reinventing the way fashion works.  It operates from its head office in New York, European headquarters in London, and Asia office in Hong Kong. Alvanon also has research, development and manufacturing facilities in Dongguan, China.

About Ed Gribbin

Ed brings 40 years of apparel industry experience to Gribbin Strategic LLC covering nearly every discipline, including design, merchandising, product development, manufacturing and sourcing, marketing, sales and strategic planning. The new venture will offer services in the areas of growth strategy, business development, marketing and brand building, organizational transformation and supply chain to retailers, brands, manufacturers and industry suppliers. Prior to Alvanon, Ed was President and COO of tech startup Intellifit Corporation where he co-invented the revolutionary Intellifit Scanner, the only body scanner to collect accurate body measurements from fully-clothed shoppers. Ed used the data collected to provide consumers with optimal size and fit recommendations while helping brands and retailers establish the most effective and profitable fit strategies. For more information, please visit

Robert Warkulwiz